Mitsubishi
Mitsubishi Motors Corporation is a Japanese multinational automotive manufacturer.
It is part of the Renault–Nissan–Mitsubishi Alliance but has had connections with many other vehicle manufacturers throughout its history—as shareholders, part owners, and suppliers of parts and components.
How popular is Mitsubishi in the United Kingdom?
Mitsubishi celebrated 100 years of automotive manufacturing in 2017 and has created a solid position for itself in the UK market with around 350k vehicles on the roads today.
Making a mark in an SUV orientated market
The selection of Mitsubishi models does feature the Mirage hatchback and the L200 pickup, but the rest of the range is predominantly SUVs. Even the Mirage has strong SUV overtones.
And why not? They’re sturdy, versatile and roomy enough for families of all sizes, and the Outlander PHEV is perfect for company car drivers with its low fuel bills and plenty of interior space.
Outlander PHEV: The world’s first plug-in hybrid SUV
In 2013 Mitsubishi introduced the world’s first plug-in hybrid SUV. As a company that continues to make significant breakthroughs in driving technology, their work with renewable fuel types is establishing them as a leader in ecological systems.
The Mitsubishi Shogun: the beginnings of the SUV generation
The roots of the Shogun can be traced as far back as 1934 with a prototype for the Japanese Government, but it wasn’t until the Tokyo Motor Show in 1973 that Mitsubishi presented their first commercial prototype.
The Shogun was launched in 1982, and along with other 4x4 originals: predominantly by Land Rover, Jeep and the Toyota Land Cruiser, it helped boost the popularity of rugged go-anywhere motoring into the mainstream.